Abstract
As the complicated and complex situations in current markets, especially in the highly competitive electronic-commence environment, the proper customers' services become more important than before. Therefore, data mining to assist customer relationship management (CRM) is main topics in the Internet world. This paper presents to use rough sets to build-up a one-to-one service web site for electronic-commence service companies to understand the customers' desires and quickly response to customers' want and needs. That makes these companies become more competitive than their competitors. In this paper, we discuss the concepts and methods for building-up a web-based one-to-one CRM systems.
| Original language | English |
|---|---|
| Title of host publication | Proceedings - IEEE Computer Society's International Computer Software and Applications Conference |
| Publisher | IEEE |
| Pages | 463-464 |
| Number of pages | 2 |
| Publication status | Published - 2000 |
| Event | 2000 IEEE 24th Annual International Computer Software and Applications Conference (COMPSAC 2000) - Taipei, Taiwan Duration: Oct 25 2000 → Oct 27 2000 |
Other
| Other | 2000 IEEE 24th Annual International Computer Software and Applications Conference (COMPSAC 2000) |
|---|---|
| City | Taipei, Taiwan |
| Period | 10/25/00 → 10/27/00 |
ASJC Scopus subject areas
- Software