@inproceedings{22df8c043e024ea694997c1d9620eea9,
title = "Safety, sustainability, and consumers' perceived value in affecting purchase intentions toward organic food",
abstract = "This study aims to investigate the influence of the corporate social responsibility for environmental protection on consumers' attitudes and purchase intentions toward organic food under the circumstances of global warming and frequent food safety problems. Samples are collected by questionnaires with a total of 177 valid questionnaires. The data are analyzed by Structural Equation Modeling (SEM) and the result shows that corporate social responsibility has a significant influence on consumers' perceived value. Moreover, consumers' perceived value and corporate social responsibility are the important factors of affecting consumers' attitudes and purchase intentions. And consumers' attitudes also has an indirect effect on food safety concern and purchase intentions. The results of the study would serve as a reference for corporations to pursue economic benefit as well as to fulfill corporate social responsibility for the goal of sustainable management.",
keywords = "Safety, organic food, perceived value, purchase intention, sustainability",
author = "Hsu, {Shu Yen} and Chang, {Chiao Chen} and Lin, {Tyrone T.}",
note = "Publisher Copyright: {\textcopyright} 2017 IEEE.; 2017 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2017 ; Conference date: 10-12-2017 Through 13-12-2017",
year = "2017",
month = jul,
day = "2",
doi = "10.1109/IEEM.2017.8290304",
language = "English",
series = "IEEE International Conference on Industrial Engineering and Engineering Management",
publisher = "IEEE Computer Society",
pages = "2312--2316",
booktitle = "2017 IEEE International Conference on Industrial Engineering and Engineering Management, IEEM 2017",
}
