A business model analysis of telecardiology service

Shu Hsia Lin; Jorn Hon Liu; Jen Wei; Wei Hsian Yin; Hung Hsin Chen; Wen Ta Chiu

doi:10.1089/tmj.2010.0059

A business model analysis of telecardiology service

Shu Hsia Lin, Jorn Hon Liu, Jen Wei, Wei Hsian Yin, Hung Hsin Chen, Wen Ta Chiu

Research output: Contribution to journal › Article › peer-review

20 Citations (Scopus)

Abstract

Telecare has become an increasingly common medical service in recent years. However, new service must be close to the market and be market-driven to have a high likelihood of success. This article analyzes the business model of a telecardiology service managed by a general hospital. The methodology of the article is as follows: (1) initially it describes the elements of the service based on the ontology of the business model, (2) then it transfers these elements into the choices for business model dynamic loops and examines their validity, and (3) finally provides an empirical financial analysis of the service to assess the profit-making possibilities.

Original language	English
Pages (from-to)	1067-1073
Number of pages	7
Journal	Telemedicine and e-Health
Volume	16
Issue number	10
DOIs	https://doi.org/10.1089/tmj.2010.0059
Publication status	Published - Dec 1 2010

Keywords

business model
business model ontology
cost-volume-profit analysis
dynamic loops
service innovation
telecare

ASJC Scopus subject areas

Health Informatics
Health Information Management

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10.1089/tmj.2010.0059

Cite this

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AU - Chen, Hung Hsin

AU - Chiu, Wen Ta

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A business model analysis of telecardiology service

Abstract

Keywords

ASJC Scopus subject areas

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